AWM
Webflow

Mitrex

Year2024
ClientMitrex
IndustryManufacturing & Industrial
Mitrex
OutcomeFeatured in 40+ international architecture publications post-launch
01
The Challenge

Mitrex manufactures building-integrated photovoltaic products — solar cells embedded directly into architectural cladding, glass, and facades. It is a technical, high-value product sold to architects, real estate developers, and energy buyers who need to understand both the aesthetic and performance specifications before engaging. Their Webflow site was failing to serve any of those audiences with the depth they required.

02
Our Approach

We designed and built a Webflow platform that bridges technical specification and architectural inspiration. Product pages combined engineering data with atmospheric project photography — giving specifiers the hard numbers they needed while helping developers visualise the product in context. A project gallery showcasing real installations became the site's most powerful conversion asset.

Custom Webflow and development site for Mitrex, a Canadian solar building-integrated photovoltaic manufacturer. Technical product showcase built to educate architects, developers, and energy buyers.

03
Deliverables
Custom Webflow Build
Technical Product Specification Pages
Architectural Project Gallery
Specifier Resource Downloads
Contact & Specification Request Flow
International SEO Setup
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