AWM
WordPress

Book a Pitch

Year2024
ClientBook a Pitch
IndustrySports & Fitness
Book a Pitch
Outcome85,000 pitch bookings facilitated in first 12 months
01
The Challenge

Book a Pitch connects amateur football players, teams, and organisations with sports pitch venues across the UK. The platform had a solid concept but a user experience that frustrated both venue operators and players. Clunky calendar management, poor mobile usability, and an unreliable booking flow were costing the platform transactions on both sides.

02
Our Approach

We rebuilt the platform on a custom WordPress foundation with a real-time availability calendar, team management tools, and an instant booking confirmation flow. The mobile experience was rebuilt from scratch — because most players book from the touchline, not a desktop — resulting in a dramatically higher conversion rate on mobile.

WordPress and custom development for a sports pitch booking platform connecting players with venues across the UK. Calendar availability, team management, and instant confirmation.

03
Deliverables
Custom WordPress Booking Platform
Real-Time Availability Calendar
Team Management Module
Instant Booking Confirmation
Venue Owner Dashboard
Mobile-First UX Redesign
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